Your B2B Customers Don’t Want to Talk to a Salesperson
No matter what you may think, many of your customers don’t want to talk to a salesperson. In essence, B2B buyers can be split into 2 buckets. Some need help
Your B2B Customers Hate Your Printed Catalog
First, a few statistics. 74% of B2B buyers research half or more of their work purchases online before buying. 75% of B2B buyers prefer to self-educate versus talk to sales
Using Data to Drive the User Experience of Ecommerce Websites
Numbers are the ultimate unifier. No matter if you are a consultant, contractor or employee, you have specific goals, and those goals typically have numbers associated with them. This provides
Why Product Reviews are Important for B2B Ecommerce Websites
Ecommerce websites in the B2C space figured this out long ago. Sixty-one percent of customers read online reviews before making a purchase decision, and showing proof of happy customers increases
How to Save and Optimize Images for Web Without Losing Quality
For many websites, images account for most of the downloaded bytes needed to display a web page. It’s for this reason that saving your images in the right way can
SEO for Small Businesses – How to Increase Your SEO With No Money
I’ve talked with a lot of small business owners that know they need to work on their SEO. However, in order to pay for SEO services, they need more business.