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User Experience

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Your B2B Customers Hate Your Printed Catalog

First, a few statistics. 74% of B2B buyers research half or more of their work purchases online before buying. 75% of B2B buyers prefer to self-educate versus talk to sales

Using Data to Drive the User Experience of Ecommerce Websites

Numbers are the ultimate unifier. No matter if you are a consultant, contractor or employee, you have specific goals, and those goals typically have numbers associated with them. This provides